Ever wonder why it's harder to find the products you need when doing your online shop? Or why Google search results never seem to give you satisfaction? Wonder if you've become a technophobe? Constantly irritated why everything seems just, well, worse than before? I really recommend listening to the first episode of this new podcast which goes some way to explain the enshitification phenomenon*
If you have a little more time on your hands you might want to read the groundbreaking work on the attention economy, The Rise of Surveillance Capitalism. Unfortunately the book's message is a little diluted by its wordiness. Check out the key points here.
Let's start demanding a return to user-centred services, good quality products and good old-fashioned customer service.
And businesses, let's focus a little less on analytics and SEo and listen to what your customers want. Together we can turn the tide!
